Biographical Profile of Dr. Michio Kaku

Biographical Profile of Dr. Michio Kaku Dr. Michio Kaku is an American theoretical physicist, best known as one of the founders of string field theory. He has published several books and hosts television specials and a weekly radio program. Michio Kaku specializes in public outreach and explaining complicated physics concepts in terms people can understand and appreciate. General Information Born: January 24, 1947Nationality: AmericanEthnicity: Japanese Degrees Academic Achievements Went to the National Science Fair in high school with a home-made atom smasher built in his parents garage.1968, Physics B.S. (summa cum laude) from Harvard University1972, Physics Ph.D. from University of California, Berkeley1973, lectureship at Princeton University25 years as Henry Semat Chair and Professorship in theoretical physics at the City College of New York.Has been a visiting professor at the Institute for Advanced Study in Princeton New York University. String Field Theory Work In the realm of physics research, Michio Kaku is best known as the co-founder of string field theory, which is a specific branch of the more general string theory which relies heavily on mathematically framing the theory in terms of fields. Kakus work was instrumental in showing that the field theory is consistent with known fields, such as Einsteins field equations from general relativity. Radio Television Appearances Michio Kaku is the host of two radio programs: Science Fantastic and Explorations in Science with Dr. Michio Kaku. Information about these programs can be found on Dr. Kakus official website. In addition to radio appearances, Michio Kaku frequently makes appearances on a wide variety of popular shows as a science expert, including Larry King Live, Good Morning America, Nightline, and 60 Minutes. He has hosted a number of science shows, including the Science Channel series Sci-Fi Science. Michio Kakus Books Dr. Kakus written a number of academic papers and textbooks over the years, but is especially noted among the public for his popular books on advanced theoretical physics concepts: The Future of the Mind: The Scientific Quest to Understand, Enhance, and Empower the Mind (2014)Physics of the Future  (2011)Physics of the Impossible: A Scientific Exploration Into the World of Phasers, Force Fields, Teleportation, and Time Travel  (2008)Einsteins Cosmos: How Albert Einsteins Vision Transformed Our Understanding of Space and TimeVisions: How Science Will Revolutionize the 21st Century and BeyondParallel Worlds: A Journey Through Creation, Higher Dimensions, and the Future of the Cosmos (2005)Hyperspace: A Scientific Odyssey Through Parallel Universes, Time Warps, and the Tenth Dimension Michio Kaku Quotes As a widely published author and public speaker, Dr. Kaku has  made many notable statements. Here are few of them: Physicists are made of atoms. A physicist is an attempt by an atom to understand itself.―  Michio Kaku,  Parallel Worlds: A Journey Through Creation, Higher Dimensions, and the Future of the Cosmos In some sense, gravity does not exist; what moves the planets and the stars is the distortion of space and time. To understand the difficulty of predicting the next 100 years, we have to appreciate the difficulty that the people of 1900 had in predicting the world of 2000.―  Michio Kaku,  Physics of the Future: How Science Will Shape Human Destiny and Our Daily Lives by the Year 2100

FedEx Companys Marketing Recommendations

FedEx Companys Marketing Recommendations Overview FedEx has enjoyed regional dominance in parcel and cargo deliver in Southern China for a couple of years. When it entered Chinese market in 1995, FedEx enjoyed a brief monopoly of international deliveries in Southern China. It also had a stake in Hong Kong and other Cities in mainland China.Advertising We will write a custom case study sample on FedEx Companys Marketing Recommendations specifically for you for only $16.05 $11/page Learn More With at least 11 weekly flights to and from Hong Kong, Beijing, Shanghai, Guangzhou and Shenzhen, FedEx had a considerable Market Share in U.S.-China delivery. While entering Chinese market in 1995, FedEx opted for frontal-assault marketing strategy which was used in Europe in 1980s. The strategy was successful despite the Asian devaluation currency in 1997. However, the company recorded its first international quarterly loss in 2008. The 2008 loss and poor deliveries to China ware expected to be compensated by increased Chinese export to western countries especially the United States. The company had nearly locked out competitors from southern China market of Guangzhou and Shenzhen which represented the largest manufacturing base in China. FedEx controlled over 13% of international deliveries in the region by 2001. It faced stiff competition from UPS, DHL, TNT and China post EMS international delivery express. It is now necessary for it to protect its market from competitors and venture into new ones. However, domestic express deliveries have been limited by bureaucracy and biased regulations from Chinese Communist Party government with the aim of shielding local investors and China Post from international competition. Competitors like DHL and UPS entered joint ventures with Chinese firms like Sinotrans and China Post. China joined World Trade Organization and agreed to remove some regulations by 2005. This would allow fair competition between local and international delivery companies. C ompetitors have entered agreements and bought local Chinese firms with hope of capitalizing on the situation.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Recommendation 1 FedEx should venture into un-tapped market in remote Parts of China though increased investment. Justification The Chinese economy accounts for slightly over 1% of world economy but its growth rate is one of the highest with an average of over 10% in the last few years. Several cities in China rely on local companies to deliver parcels and cargo to international destinations. However, the parcels and cargo take several days to reach their destinations. Furthermore, Southen Chinese cities are increasing their manufacturing capacities which increase their exports too. Therefore, most business establishments require fast delivery services for mails and cargo. Although competitors like UPS and DHL have been expanding their markets recently, there are enough opportunities for expansion. The investment should be based on the agreement between China and WTO to full deregulate domestic markets and lift foreign ownership restriction on local businesses by the year 2005. International companies can buy local firms or establish joint investments with Chinese citizens. FedEx can capitalize on this situation to expand its market to other Chinese cities which require international deliveries on daily basis. Implementation Before the final day of full deregulation of domestic markets and lifting of ownership restriction on local businesses, FedEx should keenly follow Chinese government steps towards achieving the WTO target. During every deregulation step, FedEx should invest to ensure that it is ahead of its main competitors. Meanwhile, it should continue offering quality services to its current customers and expand in its traditional market of southern China. Continued quality services will ear n FedEx recommendation to new companies and those experiencing delayed or poor delivery services offered by other companies. Recommendation 2 FedEx should enter into joint ventures with existing companies which have reliable networks within China.Advertising We will write a custom case study sample on FedEx Companys Marketing Recommendations specifically for you for only $16.05 $11/page Learn More Justification Transport and communication infrastructure is not fully developed in China. This means that there are several cities, towns and villages which are hard to gain access to yet they require delivery services. However, State owned China Post and some private companies have been operating in these areas for several years despite the poor accessibility. FedEx can make use of these organisations to reach customers who have not gained access to reliable international delivery services. United Postal Services has gained access to the southern China through Ya ngtze River Express Airlines. DHL has acquired some percentage of Sinotrans to make it competitive in the region. FedEx can counter ths competition by enhancing relationship with its existing partners and enter into agreements with new ones. Since TNT was expected to end its engagement with Sinotrans by 2003. FedEx can capitalize on that and enter into business agreements with Sinotrants to fill the gap left by TNT. Although TNT is entering into joint venture with a subsidiary of China Post, customers who relied on its venture with Sinotrants will be left without reliable delivery service. This is a good opportunity for FedEx to explore. Implementation FedEx must establish weather partners are reliable or not before it enter into joint ventures with them. This will ensure that their reliable and quality services are not jeopardized. Back ground check should be carried out before an agreement is reached to keep off companies with poor public approval in their areas of operation. Alte rnately, FedEx can identify local courier and delivery companies which can be trusted by customers in their respective areas and then enter into joint ventures with them. Finally, when the company has established enough links with customers, it can improve its services while it introduces other competitive services to their new customers.

Conclusion Dissertation Example | Topics and Well Written Essays - 2250 words

Conclusion - Dissertation Example In the context of the political dimension and its correlation with the Saudi media, we infer that it is impossible to segregate the function of the information media from the general policy of the Saudi government, which is a written press policy. The SPA - Saudi Press Agency contributed as an intermediary between the agenda of the Saudi Arabian government and the work of the Saudi information media. The Saudi Ministry of Information appoints Editor-in-Chief who decides that what should be published and should not be published in the Saudi press and he is also completely accountable in front of the legal prosecutor of the state. The purpose of adopting this measure is to ensure that the newspapers in Saudi Arabia follow the path that has been designed for them so as to preserve the Saudi Arabian society as a conservative Islamic society, in its nature. The research findings through the content analysis shed light on why the Saudi press paid emphasis to the Bahraini conflict from the perspective of the military regime in Saudi Arabia. Firstly, the Saudi Arabian journalists were obligated by the Saudi Ministry of Information to provide state perspective or agenda to the Saudi people and Saudi society as a whole. Greater attention is given to the news belonging to the industrialized countries of the world such as the UK and the US. On the reasons for the dominance of Western and American news content could be the 'chess game' of politics as the Saudi Arabia supports these states and their governments. The 'geographic proximity', political and trade factors had influenced the amount of coverage given by the Saudi Arabian print media to the conflict in Bahrain. The Saudi media is viewed as an instrument of the state policy since it is governed indirectly by the Saudi government. It is can be expected that the policy of the Saudi government would be carried out from the media itself without showing any resistance. More particularly, the coverage of the activities of the Saudi government by the Saudi press would be positive in tone. Research Categories When creating categories for the content analysis, the newspaper content was classified with respect to the expanded and reformulated version of categories employed by Stevenson, et al. (Stevenson et al., 1990: 197-199). A brief description of these categories is provided below: Category A is classified as the main news topics, that include political, economic, military/defence, social service, education, religion, sport, crime/law/justice, natural disasters/accident, ecology/environment, multiple issues and many others. Category B is classified as the type of news. The selected types of news can be further divided into three categories: local or domestic news, international news that involves KSA and some other country irrespective of its geographical location and foreign news that has no association with KSA. Category C is classified as the tone of the main news topic, which can be further class ified as either positive or negative. This judgment was based on whether the news and its tone were favourable to the interests of KSA and the US. Therefore, the news items that emphasised only the causes or issues (such as discrimination, injustice, etc.) behind the situation in Bahrain were classified as having a negative

E-commerce, Dell Essay Example | Topics and Well Written Essays - 2500 words

E-commerce, Dell - Essay Example 6. Managing cost-effective and efficient product fulfillment. 7. Providing impeccable customer support through multiple touch points. CASE STUDY Introduction Dell is one of the world's top providers of computer products and services such as servers, storage, workstations, notebook and notebooks computers, to businesses and consumers. The company has revenues of $38.2 billion worldwide and employs over 41,000 staff worldwide. Ireland is home to Dell's European manufacturing operation, with a plant in Limerick, and a UK/Ireland sales and support operation in Bray/Cherrywood. Dell's success has made it the number one PC supplier in Ireland*. The company is the State's biggest revenue generating technology firm. During 2002, Dell's revenue equated to 5.8 per cent of gross domestic product. During the same time period, Dell's exports of EUR.7bn account for 7.8 per cent of all Irish exports. Michael Dell founded the company back in 1984 when he was just 19 years old. He had $1,000 and the unique idea to sell computer systems directly to customers. Now he heads up one of the world's most successful corporations with his direct sales approach acting as the cornerstone of the company's global success. This case study will look at the impact of the internet and e-commerce on Dell and how the company has successfully managed the new ways of doing business that e-commerce has created. What Is E-Commerce Firstly, let's take a look at Electronic commerce (e-commerce). E-commerce refers to business transactions and communication that are carried out through computers - over networks and the internet. This includes buying and selling goods and services, funds transfers and other commercial...The company has revenues of $38.2 billion worldwide and employs over 41,000 staff worldwide. Ireland is home to Dell's European manufacturing operation, with a plant in Limerick, and a UK/Ireland sales and support operation in Bray/Cherrywood. Dell's success has made it the number one PC supplier in Ireland*. The company is the State's biggest revenue generating technology firm. During 2002, Dell's revenue equated to 5.8 per cent of gross domestic product. During the same time period, Dell's exports of EUR.7bn account for 7.8 per cent of all Irish exports. Firstly, let's take a look at Electronic commerce (e-commerce). E-commerce refers to business transactions and communication that are carried out through computers - over networks and the internet. This includes buying and selling goods and services, funds transfers and other commercial communications. It creates a new way of buying and selling - one that uses technology to make the transaction. Between businesses and consumers (B2C), as when you purchase from a shop's website. You, the consumer can now do everything over the internet from banking online and using email to shop for computers, books, clothes, games, holidays, concert ticket etc! From one business to another (B2B), as when one company buys its supplies from another company online.

Entreprenuership and Innovation BUS7001 Essay Example | Topics and Well Written Essays - 2000 words

Entreprenuership and Innovation BUS7001 - Essay Example The question that needs to be asked should therefore centre on how to create a competitive urge over competitors. This is for now, what the present report seeks to achieve by analysing all factors that centre on the product and the market so as to put the product in a better position to penetrate the market (Aldrich and Weiss, 2001). A lot of research will also be done on the product involved so as to establish the key strengths of the product that needs to be built upon and some weaknesses that need to be improved. An assessment of the factors in the marketplace into which you suggest the product could be sold Sale in universities and other educational institutions where students have daily demand for cooking There are several factors on the prevailing market that suggest that the product cold easily be sold. One of such factors has to do with the fact that there are at every point in time, students in various universities and colleges who are in hostels and have regular demand for cooking. These students are not fed by the school and thus have to depend on their own provision for food (Aldrich, 2009). With growing concern for the need to stay healthy in one’s eating habit also, the likelihood that these students will resort to ready-cooked food is also minimal. This therefore means that a lot of these students will have to cook for themselves. Again, considering the fact that there is an ever growing student population in our country, one thing remains clear and that is, the product will certainly have a very large customer base among the students if the university cooking factor is considered critically. Another factor within the university factor that makes the product very viable and suitable for the university population is that students do not have much time for activities like cooking and are therefore always looking for avenues that will make cooking fast and less involving – something that this new product can easily give them (Bender, 2 000). Sale in places where the use of electricity as the source of energy as compared to gas is seen to be cheaper and easily accessible. Another important factor that suggests that the product will easily sell on the marketplace has to do with the every growing concern for the need to use electricity as a preferred source of energy instead of gas. It would be noted that gas has for long remained the major supply of energy for most homes in developed and developing worlds. However, the risks involved are fast being calculated by scientists and other experts. Some of these include pollution, degradation of the environment, greenhouse effect and dangers of causing fire (Birley and Westhead, 2004). With such concerns, the focus has now shifted to the use of electricity. Knowing that the new product is powered by electricity, the company has an advantage and potential in selling the product in places where the use of electricity as the source of energy is regarded as safer and environme ntally friendly option. Even more, electricity continues to be a cheaper source of energy as compared to gas and other forms of energy for powering cooking devices like

Cell Structure And Transport Biology Essay

Cell Structure And Transport Biology Essay Cells can be split into two types, prokaryotic (see figure 1) and eukaryotic (See figure 2). Karyose originates from a Greek, meaning kernel, as in a kernel of grain. In physiology, it is used to refer to the nucleus of a cell. Pro means before, and eu means true. Therefore you could say that prokaryotic means before a nucleus and eukaryotic means possessing a true nucleus. (Wikipedia) Prokaryotic and eukaryotic cells have many differences and few similarities. Eukaryotic cells and lager than prokaryotic cells, a eukaryotic cell is usually 10nm in diameter where as a prokaryotic cell in 1nm in length.(Class Notes) Eukaryotic cells contain a nucleus, protected by a double membrane. Prokaryotic cells do not contain a nucleus. The purpose of the nucleus is to sequester the DNA-related functions of the big eukaryotic cell into a smaller chamber, for improved efficiency. This function is unnecessary for the prokaryotic cell as the cell is smaller and all materials within the cell are close together. However prokaryotic cells do have DNA and DNA functions. Eukaryotic DNA contains proteins called histones, and these are organised into chromosomes; prokaryotic DNA has no histones, there are no chromosomes in a prokaryotic cell. A eukaryotic cell contains a number of linear chromosomes; a prokaryotic cell contains only one circular DNA molecule and a varied assortment of much smaller circlets of DNA called plasmids. A prokaryotic cell is smaller and simpler; it requires far fewer genes to operate than the eukaryotic cell. (Rowlands, 2000) Eukaryotic cells contains large numbers of mitochondria, the number of these varies according to the size and type of cell. Mitochondria support the protein of the electron transport chain of the aerobic respiration within the cell supplying the cell with ATP, but this organelle is not located in a prokaryotic cell. (Williams) Eukaryotic cells also contain endoplasmic reticulum, however there is none present in a prokaryotic cell. Endoplasmic reticulum comes in two forms, rough and smooth. Rough endoplasmic reticulum helps to compartmentalize the cell, and it serves as routes for the transport of materials from one part of the cell to another. It is also associated with lipid synthesis and protein synthesis. Smooth endoplasmic reticulum is responsible for generating new layers for golgi bodies. Golgi bodies are stacks of sacs called cisternae. The function of golgi bodies is to process materials manufactured by the cell. The other kind of golgi vesicle contains materials to be secreted from the cell. These materials are not waste products but chemicals manufactured by the cell for export (hormones and pheromones for example). Prokaryotic and eukaryotic cells have many ribosomes, however the ribosomes of the eukaryotic cells are larger and more complex than those of the prokaryotic cell. Ribosomes are made out of a special class of RNA molecules and a specific collection of different proteins. A eukaryotic ribosome is made up of five types of rRNA and approximately eighty types of proteins. However a prokaryotic cell ¿Ã‚ ½s ribosomes are made up of only three types of rRNA and approximately fifty types of protein. The cytoplasm of eukaryotic cells contains a complex collection of organelles and many of the organelles are enclosed in their own membranes. However the prokaryotic cell contains no membrane-bound organelles that are independent of the plasma membrane. Some prokaryotic cells contain flagella. These organisms which are usually single celled and are used for locomotion. Unlike the flagellum of a eukaryotic cell, this mechanism lacks an internal structure. The prokaryotic flagellum is shaped like a corkscrew and propels the cell where as in a eukaryotic cell where the flagellum is more complex it moves in a lashing action. (Wikipedia) Prokaryotic and eukaryotic cells also differ in regards to what they store. A prokaryotic cell store specialised compounds in the form of granules or droplets. Where as a eukaryotic cell stores glycogen, starch, lipid and in some cases specialised materials of particular organisms. Prokaryotic cells are found in bacteria and blue green algae, eukaryotic cells are found in fungi plants and animals. (Class Notes) To summarise, prokaryotic and eukaryotic cells are similar in the fact that they are both are contained by plasma membranes, filled with cytoplasm and also contain ribosomes. Both contain the same kind of DNA as the genetic code for a prokaryotic cell is the same for a eukaryotic cell. However they have many materials present in a eukaryotic cell which are not present in a prokaryotic cell. This is because a eukaryotic cell is much more complex and has more complex process to complete. Microscopic appearance of squamous cells 2. The attached diagram represents an electron micrograph of a liver cell. Identify the structures: Label A Rough Endoplasmic reticulum B Mitochondria C Nucleus D Nucleus Membrane E Cell Membrane F Smooth endoplasmic reticulum G Cytoplasm 3. Using appropriate detail with diagrams and sizes where needed, explain how the structure of the following organelles is related to their function: A: Rough Endoplasmic reticulum Most ribosomes are attached to the surface of the rough endoplasmic reticulum. The endoplasmic reticulum is a series of interconnecting flattened tubular tunnels, which are continuous with the outer membrane of the nucleus. It runs through the cytoplasm of all eukaryotic cells. The ER of a cell often takes up more than a tenth of the total cell volume. Rough ER appears rough due to the presence of ribosomes on the membrane. The rough ER is concerned with the transportation of proteins, which are made by the ribosomes on the surface of the membranes. The membranes form a series of sheets known as lamellae of reticulum, and these enclose flattened sacs called cisternae. The purpose of this is to form a maze-like structure so that there is a very large surface area for chemical reactions to take place. Information coded in DNA sequences in the nucleus is transcribed as messenger RNA. Messenger RNA exits the nucleus through pores in the nuclear envelope to enter the cytoplasm. At the rib osomes on the rough ER, the messenger RNA is translated into proteins. The newly made proteins are taken into the tubes of the rough ER so that they cannot escape into the cytoplasm, and are threaded through pores in the membrane to accumulate in the cisternal space where they can fold into their normal three-dimensional shape. Proteins made by the rough ER are then either secreted or used where they are needed within the cell. (Roberts, 2009) B: Mitochondria The mitochondrion produces energy in the form of ATP (adenosine triphosphate), which is produced when organic compounds are completely broken down to carbon dioxide and water. One of the main conditions for this process to occur is the presence oxygen. Each mitochondrion has a double-membrane system. The inner membrane is folded repeatedly and it is also known as cristae. The outer membrane faces the cytoplasm. This complex system creates two divisions. In the outer division, enzymes and other proteins stockpile hydrogen ions. These ions then flow into the inner compartment. The energy inherent creates ATP-formation. Hydrogen binds with oxygen to produce the end product, water. (Roberts, 2009) C: Nucleus The nucleus is usually spherical and about 10 ¿Ã‚ ½m across, it has two main functions. Firstly, it segregates all the DNA molecules from the cytoplasm. Secondly, the nuclear membranes administer as a boundary where cells control the movement of substances to and from the cytoplasm. The nucleus is made up from a few constituents. The nuclear envelope is a double-membrane system that has two lipid bilayers in which many protein molecules are firmly established. This prevents water-soluble substances to move without restriction into and out of a nucleus. The second component is nucleolus, which is a highly packed cluster of RNA and proteins, which construct to make subunits of ribosomes. (Roberts, 2009) 4. The structures A and F may be functionally associated in extracellular secretions (as for example salivary glands). Give an illustrated answer to show this association. The rough endoplasmic reticulum is involved in the formation of the Golgi body. The Golgi body is created by the rough endoplasmic reticulum as a sequence of vesicles containing protein. As these come together the protein modifies with carbohydrate molecules attached, this leading to glycopeptides being produced. The glycopeptides are then  ¿Ã‚ ½pinched ¿Ã‚ ½ from the ends of the Golgi body and move toward the cytoplasmic membrane. These then fuse together and a material is secreted. (Class Notes) 5. Lysosomes are important in certain intracellular activities. Using a sequence of annotated diagrams, show the signifigance of these structures in the destruction of unwanted organelles. Lysosomes are organelles that contain digestive enzymes referred to as acid hydrolases. They dissolve and digest excess or worn out organelles,(see figure 4) food particles, and engulfed viruses or bacteria. The membrane surrounding a lysosome prevents the digestive enzymes inside from destroying the cell. Lysosomes fuse with vacuoles and dispense their enzymes into the vacuoles, digesting their contents. They are built in the Golgi apparatus. (humpath.com) 6. Using diagrams describe the basic chemical structure of the cell membrane (the bimolecular components) and explain why this structure is referred to as the  ¿Ã‚ ½fluid mosaic model ¿Ã‚ ½. The cell membrane separates a watery cytoplasm from a watery external environment also referred to as the extracellular fluid. The phospholipids are arranged in a double layer (lipid layer) with the hydrophilic heads facing outward (cytoplasm or extracellular fluid) and the hydrophilic tails turned in towards each other. The unsaturated fatty acids are not bonded to each other therefore forming a fluid. (Williams) Embedded within the lipid bilayer are different proteins (hydrophobic parts interact with the hydrophobic tails of the phospholipids). The hydrophilic parts of the proteins protrude either in to the cytoplasm or into the extracellular fluid. Some of the proteins are anchored in place while other proteins move about within the bilayer. (Williams) Various organelles within the cytoplasm are also bounded by membranes similar in structure to the cell membrane except for specific combinations of lipids and proteins depending on the particular functions of the organelle. (Williams) Some of the proteins extending into the extracellular fluid have carbohydrates (glycoprotein) attached. Fluid mosaic model (Figure 6) The term  ¿Ã‚ ½fluid ¿Ã‚ ½ is used because the phospholipid molecules and proteins that make up the membrane are free to drift around in fluid motion. The term  ¿Ã‚ ½mosaic ¿Ã‚ ½ is used to describe the position of the protein molecules. The molecules are placed randomly and there is no set pattern. (Wikipedia) b. Describe concisely how the phospholipids and the protein molecules in the cell membrane make the membrane selectively permeable and are involved in cell recognition as the therapy using tissues typing/ blood transfusion. The cell surface membrane is the boundary between the cell and its environment; it has very little mechanical strength but plays a vital role in controlling which materials pass into and out of the cell. Cell membranes contain phospholipids, proteins, cholesterol and polysaccharides. The phospholipids are a major constituent of cell membranes. They naturally form membranes in water because they automatically arrange themselves into a bilayer that is practically impermeable to water and anything that is water soluble. ¿Ã‚ ½ The membrane proteins act as hydrophilic pores; these are water filled channels that allow water-soluble chemicals to pass through. These pores are usually small and highly selective, proteins in the membrane that form pores usually span the entire membrane, but other proteins with other functions can occur only in the top or bottom layer of lipids. Some membrane proteins serve as carrier molecules in which ions pass through channels in the protein molecule. The movement of ions may occur through facilitated diffusion. The ions may also move against a diffusion gradient in a process known as active transport. Unlike facilitated diffusion, active transport requires ATP. Membrane proteins may also be associated with cell recognition in which patrolling T-cells and antibodies recognize the shape of membrane proteins as self or foreign. These membrane proteins often contain unique carbohydrate chains (antennae) which are involved in the cell recognition process. Recognition glycoproteins may include receptor sites for some hormones and neurotransmitters and various blood antigens. (Cellsalive.com)

Essay --

Courtney Peters Essay 1 Rough Draft ENG 308 2/21/14 Donne: The Imprint Left Behind Every writer leaves his mark, his imprint, in his writing; a thumb print left behind the ink if you know how to look for it, and Donne is no exception. The problem is extracting Donne’s imprint, and essence, from the poem, and understanding what that tells us about him. In one poem in particular this stands out, his Holy Sonnet IX, where Donne’s imprint lingers, giving another story behind the text, of his belief in God, but also his inner questioning, and confliction and doubt which come out as contradictions. Behind the text, Holy Sonnet IX, as Donne speaks through his speaker and poem, we come to understand that he is a religious man, though conflicted, which leads to doubt and contradictions, as he resents God in a way, while also just craving for his absolution and for him to forget and forgive his sins and wash them away, sins which weigh on him heavily and he believes taint him. Looking at Donne’s Holy Sonnet IX, you can see where parts of his self are hidden under the text, if you only know how to look and how to interpret what you find. Donne repeats â€Å"I† throughout the poem three times, and while doing so he not only reflects parts of his inner self, but changes his stand point each time. In the first instance of â€Å"I†, Donne writes, â€Å"If lecherous goats, if serpents envious/Cannot be damn’d; Alas; why should I bee?† (3-4). Here he questions God, demanding to know why he should be damned when the lecherous goats, and serpents cannot not be condemned and damned for their sins. The second instance of â€Å"I† however writes, â€Å"But whou am I, that dare dispute with thee/O God? Oh! of thine onely worthy blood,† where he shifts from angrily questioning... ...e forgotten and he is not damned by them. The illusion and imagery emphasize the severity of his desire for God to forget his sins, the sins which he emphasizes by referring to them as â€Å"black sins† utilizing severe language in calling them thus, to further darken the already negative connotation of his sins and their evilness. The allusion speaks of the greatness of Donne’s sorrow, in that he would cry a river, his wish in the end, more than anything, for his sins to be forgotten and him undammed, and his thoughts on sins, that they are black, his darkness, his taint, his embarrassment, indebting him to God who in turn damns him. -- Create a conclusion, short, but sums up: What I mean by Imprint How his imprint shines throu, aka, what we learn of him from: His usage of I His pattern His allusions, imagery, and language Should be one per paragraph for most

The Changing Demographics of Nursing

The face of nursing has been changing over the last 50 years. Women who a half a century ago would only work as nurses until they married are now ending up as nursing managers and administrators, moving out of the practical field. . But still it has been noted that the age of the nursing workforce has increased over the last quarter of a century, and fewer younger people are entering the nursing profession. In fact, at the time of the survey by the Bureau of Health Professions in 1997, baby boomers (those born between 1947 and 1962) were the largest component of the nursing workforce and at the current time only nine percent of registered nurses are younger than 30 years of age (Santucci, 2004). If this trend continues, then it would mean that the need for nursing would increase by as much as 22% between the years of 1998 and 2008. The demographics of nursing are changing as to the working environment as well. While hospitals employ about 60% of all nurses, the nurses who work in hospitals are likely to be younger, mostly due to the strain of physically demanding work and the shift work involved. While the hospitals tend to produce recruiting programs more focused on younger nurses, this also means that there is the need to promote relationships between the different generations of nurses. Problems in workplaces are the most often sited issues when it comes to job turnover rates among nurses. And the flow of younger nurses toward the hospital setting also means that the number of new graduate nurses being hired into the nursing pool is getting higher. This in turn results in a greater number of rather inexperienced new nurses in positions that may be better filled by experienced nurses. In order to answer this problem, residency programs have been developed for new graduate nurses, to provide orientation to the specialty areas such as critical care, medical/surgical and psychiatry. These residency programs appear to do much to help the new nurses address the challenges they face in their new positions. Green and Puetzer (2002) clearly define in their article the issues surrounding the importance of effective recruitment, efficient training and ultimate retention of experience nursing staff. A structured mentoring and precepting program appears to be key to all three of these issues and shows that while the schools prepare the nurses for the basics, mentoring programs are the most effective in the workplace. Without residency programs, there is a significant degree of turnover in the nursing staff, which leads to poor clinical are and burnout. A study by Bowles and Candela in 2005 reviewed involved the experiences of recent RN graduates in their first jobs (Bowles and Candela, 2005). The study was meant to determine new graduate perceptions of first jobs and why they left them, if they had. The results showed that 30% of new graduates left their positions within one year, and 57% had left their first positions within 2 years. Issues cited for leaving consisted of patient care problems, unsafe nurse to patient ratios, and stress associated with the acuity of the patients. Other significant issues (22%) noted a lack of support on the part of management, as well as a lack of guidance and a sensation of being given too much responsibility for patient care as compared to the nurse's level of comfort and experience. This review showed that RNs in the first year of work tend to leave their first position at a much higher rate than RNs who are in second or subsequent positions. It would appear from this study that to improve RN retention one must consider the development of orientation and mentoring programs. This would improve work environments and reduce stress levels. There is a limited availability of preceptors. This often causes nurse interns multiple preceptor assignments that causes problem with educational continuity, follow through on assignments and progress assessments, as well as preceptor burnout. Smith and Chalker (2005) describe the issue from the nurse interns' view where all active duty military nurses assigned to a military hospital between December 2000 and November 2003 were surveyed. A total sample of 216 nurse interns were surveyed regarding the nurse intern's perception of the preceptor continuity within the existing four-month nurse intern program. These nurses were also asked about differences in perception between clinical performance, role transition, job satisfaction and nursing retention issues among nurse interns who had the same preceptor throughout their 4-month internships as compared to those who did not. In this study, there appeared to be no difference reported in the clinical performance, role transitions and retention in nursing between nurse interns who had assigned clinical preceptors versus those who did not. Over 48% of those surveyed indicated that the presence of one or multiple preceptors had little to do with the nurse's desire to stay within the nursing profession. It is important, however, to note that of those who were surveyed who were new graduates, of these respondents 85% felt that having the same preceptor was most beneficial. Some supporting comments included issues such as building a trusting bond with the preceptor, consistency and continuity, and confidence building. Another interesting study assessed the effectiveness of using a mentorship program not only to retain quality nurses, but also to actually recruit them to programs in the first place. In this study (Nelson and Godfrey, 2004) identified that the new graduate nurse population required special attention, quoting that one in every three nurses under the age of 30 planned to leave their current job within the year (Aiken, et. l. 2001). Understanding this effect of patient care continuity, Nelson and Godfrey set out to see if a nurse mentorship program designed to provide an intense experience for students to gain greater clinical skills, and work values that would lead to commitment to professional teams and hopefully job retention. This study included nursing students who were within 2 semesters of graduation from a local program in Florida. All candidates for the program were prescreened and required a completed application as well as two letter of reference before they would be accepted into the program. Students in this study worked with assigned preceptors for a minimum of 16 hours with each two-week period, mentoring one on one with an experienced RN. It is interesting to note that ten of the students are now graduated, and remain employed by the hospital at which they precepted. It is likely that the selection process weeded out those applicants who most likely would be in benefit of a preceptor program, perhaps the more clinically insecure RN or the one who is struggling with assimilating clinical decision making skills and the like. There was benefit to the students in that they all felt better prepared for entry into employment as an RN. The benefit to the hospital also cannot be denied. As noted in the study, savings related to RN retention continues to accrue. Using the assumption that the 62 graduate nurses who did not participate in the program had participated, and applying the hospital's 23% turnover rate applied to this hypothetical group, this would mean a net savings of 14 nurses (instead of the 29 they would have lost without the program, according to previous rates of turnover). Assuming that the cost of mentorship for each RN would be approximately $10,000, and then the savings would be around $150,000 to the hospital based on nurse retention alone. This study would seem to indicate that the nurse mentorship program not only improves nurse clinical skills and job satisfaction, but also can be of monetary savings to the hospitals themselves. While relatively few articles available on mentorship for graduate nurses exist, there are enough valid studies out there which all seem to indicate the importance of orientation programs not only to improve clinical care, but to decrease nursing staff turnover, preceptor burnout and decrease the financial burden such turnover costs to the healthcare system.

The Strategic Management of IKAE Furniture Company

The Strategic Management of IKAE Furniture Company Introduction IKEA International is a global corporation that offers home accessories to all global clients. Headquartered in Sweden, IKEA provides quality furnishings in various global markets. IKEA aspires to provide quality products and services to its global clients. To realize this vision, IKEA offers various properly designed and serviceable house-furnishings at very low prices across the global markets.Advertising We will write a custom essay sample on The Strategic Management of IKAE Furniture Company specifically for you for only $16.05 $11/page Learn More In the global markets, IKEA is acknowledged for the provision of quality furnishings that cannot be assembled easily, but can be transported without problems. IKEA furnishings are evident in the City Festivals and residential places.  Since its inauguration in 1943, IKEA has globalized its operations and businesses. However, globalization presents various threats and opportunities to IKEA while e xposing its strengths and weaknesses to market competitors. The strategic management issues affecting IKEA’s global operations are analyzed through Value Chain Analysis, VRIN, PESTL, and Porters Five Forces frameworks (Sekhar, n.d). The internal and external global environments have been analyzed using these analytical tools and recommendations have been provided. The current operations and businesses of IKEA In the 1980s, IKEA began to expand its business operations to the United States and other parts of the European markets. These markets attracted the company due to several reasons: (1) the regions had very large customer base, (2) the local residents who had travelled considered themselves risk-takers, (3) the market was fragmented and (4) the potential customers could be identified with regions. The success of IKEA business relied on the consumers sensitivity to the product attributes regardless of origin (Doole Lowe, 2008).  IKEA entry into the United States markets was focused on the consumers the company perceived to be the potential customers. The firm opened its first US store along the coastline. While going global, IKEA believed that people living along the coast and Islands were exposed to foreign products (Gillespie, Jeannet Hennessey, 2010). The reason to focus on the travelling consumers was that the company was determined to sell products with European standards. The success of such products would be uncertain in areas where consumers have no foreign experience. The success of this entry mode in Europe was to form the basis for establishment before expanding the business operations elsewhere. The entry mode adopted by IKEA when expanding to the European markets occurred in form of a market-seeking investment undertaken to exploit new markets. The Swedish markets are saturated and the markets can only offer limited growth opportunities. The company was motivated to this investment by the constant market growth and large market sizes of Europe, and IKEA aimed to serve the larger markets.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More According to Uppsala theory, after understanding the local market the company could move to the nearest market (Switzerland), then to Germany, and so on. In the European markets, IKEA was met with great success after focusing on providing the cheapest solutions to gain competitive advantage (OECD, 2007). The success in the European markets was not a straightforward endeavor given that established firms that had huge capitals pursued foreign investments. Although IKEA had made a good fortune in the Sweden market, moving capital from the country was a challenge. The capital controls in Sweden prohibited investing abroad with home gained capital. However, IKEA had to make quick profits and get a positive cash flow by adopting the foreign investments strategies. The European busines s was reorganized, and tighter controls were introduced. The company changed from offering European styled products to the American styled ones in the other global markets (OBG, 2010). IKEA Value Chain Analysis Primary activities Inbound logistics: In the European and USA, IKEA has established a wide base of producers and supplies responsible for manufacturing and supply of furniture parts. The far-reaching groups of area warehouses are incorporated with resourceful administration of supplies driven by the necessitation to make certain that the exact ingredients go to the defined clientele at the requested moment. Storing the furniture components as a single package is a cost saving approach, as the stores need not to be very big as expected for a furniture company (Wagener, 2008). Operations: IKEA has continued to expand and increase its customers across all market segments including Africa, Europe, Asia, and America. Isaksson and Suljanovic (2006) observe that IKEA is the only fir m in the global furniture industries that has managed to attract customers across the world without changing the original concept of management. This has been accomplished via creating inimitable merchandise designs founded on revered perseverance. Other strategic operations include market and product research, which add to the competitive strength of the business. Outbound logistics: In an industry that is considered local by many people, IKEA has become global because of its comprehensive distribution network. The firm now delivers low cost, but quality furniture to major markets such as Europe, and America. It is the only distributor in the industry to have established on a global scale. It has stores spread in Europe, and North America and recently established operation in Asia.Advertising We will write a custom essay sample on The Strategic Management of IKAE Furniture Company specifically for you for only $16.05 $11/page Learn More The low cost of dis tribution in the global markets is enabled through the innovative way of dealing with the logistic sourcing and retailing whereby the products are knocked down and shipped in flat boxes (Gillespie, Jeannet Hennessey, 2010), involving consumers in value addition process by transporting, and assembling the furniture by themselves. Marketing and sales: IKEA marketing in the global markets is accomplished through the renowned IKEA catalogue, which has existed for years. This marketing tool is the cornerstone in the firm’s concept and is distributed free of charge to the households within the stores’ principal market areas. The sales returns generated by IKEA increase because of the numerous customers who visit the global stores. Every year, the company experiences an increase in the number of visitors due to the new products advertised though the catalogues. Services: The great success of IKEA has been enabled through the homely services offered in the stores. The stores have been likened to IKEA homes where a customer can get any household services including dining, children playing zones and instructions on how to assemble products on their own. This kind of high-level service maintains the attractiveness to and competitive advantage of the firm. Activities offering support Procurement: For the corporation to set up an enduring aggressive pro, IKEA has put more prominence on the division of premeditated resourcing. The firm has developed a durable partnership with furniture manufacturers and other suppliers. As Thomson and Martin (2010) note, this relationship is founded on the capacity of these stakeholders to supply long runs of components. These producers are mainly located in regions where low materials are available, especially in Scandinavian forests, which form the larger part of the material base. Human resource management: To have an effective and motivated workforce, IKEA has adopted unique management style and practices. Administrators are anticipated to allocate info to other workforce besides sharing with them their understanding and proficiency. In fact, workforces at every echelon are positive to formulate their individual assessments and crafted slip-ups are cherished as ‘erudition via acting’. The management approach in IKEA is egalitarian which makes it easy for motivated staff to climb the ladder with little training (Nankervis, 2005). The IKEA-Way supports employee development through discussions rather than extensive, costly training programs.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Firm’s infrastructure: IKEA’s organizational structure is vertical integration where hierarchy is not emphasized. In countless supplies, there are merely three planes of errands untying the administrators from workforce. In fact, employees are referred to as co-workers and problem solving as well as decision-making is through consensus. Technology development: IKEA uses modern technology such as RFID when shipping products as a way of managing inventory effectively. Producers have also been encouraged to use new technologies when manufacturing components to an extent of the firm providing them with technical assistance to increase productivity. The firm created a lasting relationship with technology firms to track new technologies. IKEA external analysis using PESTEL Political: The global market environment where IKEA operates is politically polarized. Minimum wage policies are strictly observed to avoid infringing labor rights. However, in most nations including the U K and US, the political parties ensure the business environment is stable. Foreign business policies are accommodative to all multinational corporations. The taxation policies allow foreign corporations such as IKEA to join the European markets (SandÄ ±kcÄ ± Rice, 2011). Economical: The prices charged by IKEA on its products and services are reasonable to the consumers in the global markets even during the economic slump. Given that most IKEA products are locally produced, it is advantageous for IKEA to operate in almost all regions across the globe. IKEA has the advantage to capture and grow in various markets because national incomes are high while the rates of inflation are low. Consumers are encouraged to purchase products since interest rates are low and the currencies are strong (OBG, 2008). Social: In its global operations, IKEA has upheld a just societal status. IKEA has improved its stores in all countries to suit the citizens’ lifestyles. The customers can do sho pping anytime because IKEA offers flexible and odd working hours. Playing grounds are there for kids and restaurants for parents accompanying the kids. Technological: In various countries, IKEA has been able to endorse or market its services and products easily via the internet. The products dimension and detailed info are available online, and this allows clients from these regions to make purchases. IKEA also derives its strength through the online catalogue services. IKEA initially wanted clients to go to the stores to pick up their products, but technology has now enabled the company to use computer operated lifts to deliver products to the clients (SandÄ ±kcÄ ± Rice, 2011). Porter’s Five Forces The IKEA’s competitors There is extreme competition amongst the existing corporations in the international markets. In Europe and America, the company functions in a very competitive business environment typified by other economical furniture manufacturers. Besides, thes e producers are kin-run dealings that generate low overheads well known by focusing on expensive designs. These expensive and focused designs translate to small-scale fabrication to suit the local souks (Czinkota Ronkainen, 2007). The established experiences offer dissimilar opinions on product location and contributions according to inside accounts. To compete successfully, large vendors like Furniture mall, and Nova generate inexpensive products to benefit from economies of scale. Thus, IKEA appears to face stiff rivalry and opponents from other countries. IKEA currently faces little pressure from fresh market entrants while the emergence of novel market competitors is also negligible (Kendrick Vershinina, 2010). The bargaining power of suppliers and buyers As the local and universal furniture dealer, IKEA presents substitutable and broad choices of products and services to the consumers owing to the level of competition. Thus, corporation offers strong bargaining power for the customers. The consumers pose a plausible threat of backward incorporation to the traders. However, retailers look for diverse means of improving performance in order to participate efficiently and generate profits. IKEA’s deliberate networks and business schemes are based on market associations intended to motivate and construct enduring consumer affiliation and dealers devotion. This informs IKEA’s assimilation practice strategy amid consumers, retailers, and suppliers (Hoskisson, Hitt Ireland, 2008). IKEA seeks to enhance the reliability of the customers in relation to the purchasers’ power in the business. It focuses on improving the existing consumer association by scheming on how to win and secure the new-fangled customers to an enduring rapport with the corporation. IKEA’s threat of substitutes The problem of searching for additional replaceable products that can do the same function requires an alternate product. However, there are hardly any rep lacements of furnishings for the other products in the global markets. With technical advancements, various people, the account of organization supplying merchandise, and the mode of supplying services and products are extremely substitutable. It is realistic for the shopping judgment placed against the garments since customers would make an effort to appraise if the furniture is fit (OBG, 2012). To evaluate the aptness of purchasing manufactured goods, it is important for the computer imaging to forget the establishment of rooms. Such substitutes stay put, as components of the company’s competitive advantage and online business remains underutilized. The corporation prospective entrants In the provision of departmental stores, there are numerous furniture traders such as Courts and Nova as well as high-end vendor like Lorenzo in the Asian markets. A higher degree of opposition results from diminishing levels of customers’ trustworthiness. This industry is experiencing threats from the innovative competitor entering into the big business. There is an obligation for renting store space since capital investment necessary for furnishings could be high. The competitors must source the designs and build the factories. Before the market entrants could produce low cost products to rival the entrenched firms, they must capture a dominant market share (Segal-Horn Faulkner, 2010). Analyzing IKEA internal operations using VRIN tool Valuable: According to Dahlvig (2011), the strengths of IKEA currently instigates from distinctive resourcing, compactly directed logistics, along with inimitable blueprint aptitudes. The firm offers products that are unique enough to give market recognition, reduce inventory, and secure sourcing for long runs. This strength has ensured that the firm leads in the industry and steadily increases the market share in most countries. Rare: Throughout history, IKEA has been able to produce new designs and offer products next door fro m the stores. IKEA is the only industry player that has been able to offer a variety of designs to the wide customer base found across the world (Isaksson Suljanovic, 2006). Inimitable: As the activities of the value chain suggest, IKEA has a strong relationship with their customers starting from the products offered to the services given. Many of the competitors found in the markets lag behind in terms of customer loyalty and the locals only know a few that surface. IKEA enjoys global recognition due to its ability to offer the typical Swedish furniture taste, yet with a sense of the differing consumer needs (Walker Butler, 2010). Non-Substitutable: The iconic aspect of self-assembly emphasized in IKEA is more of an imagination. The developments that have led to this achievement have taken years and whole commitment of the firm corporate leaders. Even if, other competitors found in the markets tried to imitate such an approach, they will not only invest costly in building trust w ith producers, but must do better than IKEA to dissolve the recognition the company has gained (Daft Vershinina, 2010). Major strategic issues and challenges IKEA should address IKEA has various options to make sure it improves its performances in the depressing economic setting founded on environmental dynamism and the state of the industry. To accommodate average regulars with minimal wages and discretionary expenditure powers, it may manufacture low priced designs. The company could invest in RD to fund its expenses and improve on the status of its product designs. Through employing products promotion strategies, IKEA could widen its sales and become the market leader in the various nations (Ahlstrom Bruton, 2009).  Its present promotional campaigns are based on cultural awareness and exclusive marketing situations for every nation and globally differ across marketplaces (OBG, 2008). To convey the alternative and innovative television spots across the world, IKEA has worked w ith diverse advertising bureaus for more than a year. Hence, IKEA gives the marketing agencies the liberty to discover some of the uncharted and fascinating ideas that generate additional attraction. IKEA stores across the globe appear positioned and arranged in a way that one cannot leave without seeing all the available products or furniture. This strategy lures the customers to buy IKEA products. IKEA takes advantage of this in getting new personnel to help customers walk through the shop and see the commodities they need (Zentes, Morschett Schramm-Klein, 2011). The system enables the clientele to buy more furniture than what they planned to purchase. Further, the corporation generates returns from the vigorous corporation-materials provider alliance and its cost saving scales of economies.  The company might surpass the long-term agreements for the low cost supplies from the clientele by providing leased technological support and equipment. It should uphold brand positioning by offering low priced and quality products while preserving the value image in the universal markets (Pride Ferrell, 2007). The existence of differentiated merchandises in the value added phase permits IKEA to offer options for preference, transfer, and transportation of furniture. Recommendations IKEA is cautious about the societal and cultural aspects of the markets where it operates. IKEA should provide a commission on its products and services and allow every department to make its own management decisions. In the regional markets where IKEA currently functions, such preparations will ensure that assorted units can respond promptly to any state of crisis. By focusing on the superiority and low manufactured goods overheads, IKEA should pursue the principle of reaching out to the cost conscious customers. This can be realized via putting extra energy on its business operations and sourcing the supply chain resources to minimize the operation costs. Hence, IKEA International shou ld reduce the resource leasing to lower the operating fixed costs. This can be realized through choosing a shopping quarter in the suburban areas while evaluating the existing guidelines.  While operating in the global markets, IKEA should provide excellent services during sales periods and over the weekends when the clients overwhelm personnel in service. For IKEA to sanction the employees to supply more than one category of manufactured goods, the company must cross-train its workforces in diverse fields. IKEA should let the deployment of workforce from other sections when a given sector faces many enquiries from the clientele. To fill vacant positions over the weekends, the corporation must hire more part time workers from the nearby communities and train them appropriately.  The tradition of customers’ discontent over quality services and the surge in customer enquiries over the weekend should be dealt with through this implementation. IKEA must also influence the cli ents to shop online so that it can take advantage of the accessible information technology. This can reduce the weekend tension on the available human resources. The corporation must dispose the delivery free of charge strategy to attract more clients in online shopping since its catalogue is wide-ranging and the customers should access it effortlessly. Conclusion IKEA has grown-up into a multi-million corporation from the fully-fledged family business since the year 1943. The corporation will breed new business sections and sustain the present marketplace strategy of low priced quality merchandise as it progresses into the next years. To nurture its businesses, it will make sure that there is recurrent upgrading of consumer services to make them remain its business contents whilst using technical internet shopping. It has a strong prospective of increasing its business operations in various global markets through limiting its expenses and improving market share. This is enhanced th rough its established background and the influence it has in the industry. References Ahlstrom, D Bruton, G 2009, International management: strategy and culture in the emerging world, Cengage Learning, Hampshire. Czinkota, M Ronkainen, IA 2007, International marketing, Cengage Learning EMEA, Hampshire. Daft, K Vershinina, N 2010, Management-international edition, Cengage Learning EMEA, Andover, Hampshire. Dahlvig, A 2011, The IKEA edge: building global growth and social good at the worlds most iconic home store, McGraw-Hill Professional, New York. Doole, I Lowe, R 2008, International marketing strategy: analysis, development, and implementation, Cengage Learning EMEA, Hampshire. Gillespie, K, Jeannet, J Hennessey, D 2010, Global marketing, Cengage Learning, Florence. Hoskisson, R, Hitt, M Ireland, R 2008, Competing for advantage, Cengage Learning, Hampshire. Isaksson, R Suljanovic, M 2006, The IKEA experience. Web. Kendrick, M Vershinina, N 2010, Management-international edi tion, Cengage Learning EMEA, Hampshire. Nankervis, A 2005, Managing services, Cambridge University, Press London. OBG 2008, The report: Kuwait 2008, Oxford Business Group, Gabon. OBG 2010, The report: Oman 2010, Oxford Business Group, Gabon. OBG 2012, The report: Qatar 2010, Oxford Business Group, Gabon. OECD 2007, â€Å"Making the most of globalization,† OECD Economic Surveys: United Kingdom, vol.17 no.1, pp.17-56. Pride, W Ferrell, O 2007, Marketing, Cengage Learning, Hampshire. SandÄ ±kcÄ ±, O Rice, G 2011, Handbook of Islamic marketing, Edward Elgar Publishing, United Kingdom. Segal-Horn, S Faulkner, D 2010, Understanding global strategy, Cengage Learning EMEA, Hampshire. Sekhar, G n.d, Business policy and strategic management, IK International Publication, London, UK. Thomson, J Martin, F 2010, Strategic management: awareness change, Cengage Learning EMEA, Hampshire. Wagener, D 2008, IKEA: competences and capabilities, GRIN Verlag, Mà ¼nchen, Germany. Walker, J Butler, S 2010, Oman, UAE Arabian peninsula 3, Lonely Planet Publishers, Gurgaon, India. Zentes, J, Morschett, D Schramm-Klein, H 2011, Strategic retail management: text and international cases, Springer Publishers, New York City.

Left or Right Brain essays

Left or Right Brain essays A creative person is a person that can process information that is available to everyone. A writer needs words, a musician needs notes, an artist needs visual perceptions, and they all need some knowledge of different techniques of their abilities. Creative people see possibilities for transforming plain data into new creations, beyond the raw material. The human brain looks like the two halves of a walnut. Both halves appear similar, two rounded halves connected at the center. These two halves are called the left and right hemispheres. The nervous system is connected to the brain in a cross-over fashion. The left hemisphere controls the right half of the body, and right hemisphere controls the left side of the body. If you suffer a stroke or brain damage on the left half of your brain the right half of your body would be most affected. Because of the crossing over of the nervous system the left hand is connected to the right brain and the right hand is connected to the left brain. In the brains of animals, the cerebral hemispheres are basically alike in function. The hemispheres, however, develop asymmetrically in functionality. The most noticeable effect is handedness. For the past one-hundred fifty years or so, scientists have known that language and language related functions come mainly from the left hemisphere on most people, approximately ninety-eight percent of right-handers and about sixty-six to sixty-seven percent of left-handers. The knowledge that the left half of the brain controls language came from observations of people that suffered brain injuries. For example, an injury on the left side of the brain would probably cause a loss of speech than an injury of equal damage to the right side of the brain. The left side of the brain is thought to be the dominant hemisphere by nineteenth century scientist because language is so closely related to thin ...

Final project Essay Example | Topics and Well Written Essays - 2000 words

Final project - Essay Example The belief’s name came from the word â€Å"Buddha† which means â€Å"the enlightened one†. He was able to achieve this after meditating under the Bodhi tree. After this monumental event, Buddha was able to have a band of followers and he started teaching the path towards awakening. â€Å"The Four Noble Truths† are fundamental to Buddhism. These are: â€Å"dukkha† or suffering, its origins, the path to stop it, and the truth regarding the path to stop it. This leads to the Eightfold path which is the way to freedom that was mentioned in the fourth noble truth. The path has three main divisions: wisdom, ethical conduct, and concentration. Specifically, the eight pathways state that one should have the right view, intention, speech, action, livelihood, effort, mindfulness, and concentration. Buddhists believe that reality should be viewed as how it actually is and not how it seems to be. There should also be an intention of repudiation of materialism a s well as nonviolence and freedom. Believers should speak in peaceful and truthful ways. Actions should be shown in diplomatic ways. A livelihood must be chosen basing on its nonviolent characteristics. Individuals should have ample effort to progress. The mind should be very much aware of the present and not shrouded with hatred. Lastly, proper meditation must be practiced. One of the Buddhism Temples in Massachusetts is located in Boston. At 930 Commonwealth Avenue, the Boston Center of Soka-Gakkai International-USA (SGI-USA) is situated. It is a Buddhist association for peace, culture, and education. Though the temple is near the street, the ambience is made serene with trees and other vegetation. Like any other church, they have weekly and other scheduled services. For instance, their calendar includes Sunday meditation and services, monthly Saturday evening services, and different night activities. They also seek to enlighten visitors with their 4-week-class, essentials of Budd hism. It focuses on their traditional texts, history, meditation practices, and others. To further ascertain knowledge regarding Buddhism, a temple-goer was interviewed. Ken has been attending regular services for a year. I was able to sit next to him during one of their Sunday services. He said that he became a Buddhist through a friend. He has been convinced to join this faith after becoming more well-informed about the practices and their elucidations. When asked about his prior religion, he said that he was an atheist. He added that he could have also been an agnostic. He agreed to be interviewed as long as the details of his personal life and identity will not be revealed. He was very cooperative and proved to have much knowledge about his belief. The steps of becoming a member of Buddhism are somehow vague. First off, there is still a debate whether it may be fully considered as a religion. Some authors say that several of its philosophical and empirical elements may classify it as more of a science than a religion. However, the traditions and rituals involved are much related to the definition of Buddhism. The commonly viewed paths to becoming a full-pledged Buddhist are the major teachings and the â€Å"Three Jewels†. The meaningful credos have two aspects: dependent origination and no-self. This means that a Buddhist must realize his connection to other beings, thus respecting them. Furthermore, one must understand that giving up of selfish desires is necessarily to truly attain liberation. In addition,

Strategic Marketing-Forecast and Budget Essay Example | Topics and Well Written Essays - 1000 words

Strategic Marketing-Forecast and Budget - Essay Example The portable button will reduce cases of insecurity but the current challenge is to design. Product Development and Testing Hire expertise to develop product 45 Prototype development costs: 140 Labour 240 Materials 130 Subcontracting 210 Special Purpose Equipment 300 Miscellaneous 230 Fees for lab testing 212 Field Trial costs 125 Patent Application Fees 43 Legal Fees re IP 233 Additional marketing research activity 50 Development of technical manuals 65 Development of User training manuals 210 Packaging Design 65 Travel Costs 120 Staffing Costs 230 Update business plan 50 Search for Venture Capital 210 Other related costs: 250 The product marketing and promotion programs are not captured in the product development because they are under the marketing budget. These components are not part of the development process. The development of a gadget connecting security organization with the people demands that the bodies must understand how the system operates. The role of security organ i s to develop the necessary security structure support workability of the product. The success of the whole process depends on the ability to address pertinent issues affecting the product. The trial costs must be monitored because trials are very expensive to address or handle leading to serious challenge for the product development process. ... The product is an IT related programs that must be addressed in issues of communication and the issues of security of the communication practice Market Research & Technical Feasibility costs Product Management Training $100 Other HR training costs $100 Focus Group Costs $100 Brochure Development $145 Costs gathering market intelligence $350 Product mock-up costs $230 Staffing Costs $340 Consulting Costs (idea evaluation, marketing assistance) 210 Technical Review of Product Concept 120 Legal/Professional fees 120 End-user visits 230 Other related costs: 300 New product launch support services New product development and completion do not guarantee success of the product, unless the implementation process is undertaken in a way that will encourage the target market to try out the product. Several launching programs exist, but the company needs to engage in tactical launch of new products. During the process of planning of new product launch, support is required from the top management on the dates of launch, and the facilitation required, in the process to achieve success (Sandhusen, 2000, p. 34). In order to support the tactical and the strategic launch of products, market research must be conducted so as to determine the efficiency of the method chosen for the product launch. Market testing is vital throughout the new product development process. Market testing will allow the organization to finalize the planning process of the product launch. Additionally, the feedback collection process will be efficient if the customers are allowed to give their opinion during the product launch leading to the ease of product improvement in the process